Representing your business services on your website is a great way to create an image in the mind of the customer. I generally shoot these types of images in a corporate photojournalistic style. Corporate photojournalism is where truth telling meets commercialism. It is the portrayal of a product or service with a forthrightness that instills confidence in the viewer and preserves the integrity of your company. It is a documentary approach to creating images to advertise your business. This more honest and straightforward way of promoting your product keeps customer trust high and loyalty authentic.